Icon

Team

Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
CPO, Chairman, Founder at Skio (CEO 2021-2024, $10M+ ARR in 3 years, profitable).
Previously: Pinterest, Hulu, Wieden+Kennedy (ad agency), League of Legends Challenger (Top 200 North America, 100M+ players globally), Y Combinator S20 (solo founder), Columbia (transfer, dropout).
Yunyu Lin

Yunyu Lin

Founding Board Member
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Head of AI at Ramp.
Previously: CEO, Co-founder at Cohere (acquired by Ramp), Nuro, Facebook, Y Combinator S20, Duke (dropout).
Kevin Jin

Kevin Jin

Engineering
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Previously: CTO at Kalder, Compound Labs, Robinhood, Rippling, Impira, Flexport, Google, Tesla, TSM, Vanderbilt.
Max Sidebotham

Max Sidebotham

Engineering
Max Sidebotham
Max Sidebotham
Max Sidebotham
Max Sidebotham
Previously: CTO, Co-founder at Tare, Skio, Robinhood.
Saurav Kumar

Saurav Kumar

Engineering
Saurav Kumar
Saurav Kumar
Saurav Kumar
Previously: NVIDIA, Facebook, UIUC (incomplete).
Caleb Tan

Caleb Tan

Engineering
Caleb Tan
Caleb Tan
Caleb Tan
Caleb Tan
Previously: Pallet (Employee #5), Imprint, Docusign, UIUC (dropout).
Rebecca Park

Rebecca Park

Brand Growth
Rebecca Park
Previously: Channel Talk.
Lindsay Funke

Lindsay Funke

Executive Assistant to CEO, Operations
Lindsay Funke
Previously: Skio.

Story

Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
CPO, Chairman, Founder at Skio (CEO 2021-2024, $10M+ ARR in 3 years, profitable).
Previously: Pinterest, Hulu, Wieden+Kennedy (ad agency), League of Legends Challenger (Top 200 North America, 100M+ players globally), Y Combinator S20 (solo founder), Columbia (transfer, dropout).
Hi there, I'm Kennan!
Growing up, my dream was to be a pro gamer: this felt within reach in high school once I ranked top 200 North America in League of Legends (out of 100M+ players globally).
Despite this, I needed to support myself so I went to college and started learning to code. Coding came naturally (especially with 100 hour weeks) and I was soon skipping class to work at places like Hulu and Wieden+Kennedy (ad agency). Realizing that being paid to work full-time (vs. paying to go to school) sounded quite nice, I dropped out after 1 year and joined Pinterest.
After Pinterest, I started a company called Skio which does subscription management software for brands on Shopify. In just 3 years, we've partnered with 1000+ brands (Liquid I.V., Milk Bar, Polaroid, Barstool, Unilever, KraveBeauty, Boba Tea Protein), reached $10M+ ARR (+profitable), and built an amazing team of 50.
With advancements in generative AI (video specifically), I saw an opportunity to help brands bring their stories to life exponentially faster and make marketing much better (hence Icon).
I love learning how we can help better. Feel free to reach out anytime at kennan@icon.me.
Founders Fund

Founders Fund

Icon Investor
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Peter Thiel's Founders Fund is a venture capital firm. Its partners have founded and funded companies including PayPal, Palantir, SpaceX, Anduril, Flexport, Airbnb and Stripe.
Ron Shah

Ron Shah

Icon Investor
Ron Shah
Ron Shah
Ron Shah
CEO, Co-founder at Obvi, Co-host at Chew On This, Managing Partner at Gaas for SaaS.
Roman Khan

Roman Khan

Icon Investor
Roman Khan
Roman Khan
Roman Khan
Roman Khan
Roman Khan
President, Founder at Peak21, CMO at Raycon, CMO at Know Beauty, CMO, Co-founder at Linjer, CMO at Nutrition Kitchen.

What they're saying

Backbone
"Manual ad creation was limiting our testing potential. Icon's swipe system lets us scale to thousands of variants without the production headache."
Maneet Khaira

Maneet Khaira

CEO, Backbone

Products

Adswiper

Replaces CapCut ($7.99/month), Adobe Premiere ($54.99/month)

Swipe right or left on AI-generated ads made from videos in your Creative Library.

Uses AI for scriptwriting, script-to-shot matching, permutations, voiceovers, captions, music, & more.

Adswiper
Autopilot

Replaces Ad Managers (direct use)

Swipe to launch AI-generated ads automatically on all channels (Meta, TikTok).

Autopilot
Adspy

Replaces Foreplay ($49-$99/month + $20/user), AdSpy ($149/month)

Use winning ads from top brands to inspire AI-generated ads in Adswiper.

Adspy
Creative Library

Replaces Recharm ($500-3K/month), Air ($250-$2K/month)

Store, tag, create, & split videos with AI.

Creative Library
Creative Analytics

Replaces Motion ($1K-$10K/month)

See which ads are winning to inform AI-generated ads in Adswiper.

Creative Analytics
UGC

Replaces Billo ($99/video)

Get AI-generated UGC videos for your Creative Library.

UGC

Why us

Track record of things that can't be faked

Icon is the best team helping brands get winning ads with AI.

Our CEO/Founder (who is writing this, sorry for writing in 3rd person) brings experience from Skio, Pinterest, Hulu, Wieden+Kennedy (ad agency), League of Legends (Top 200 North America, 100M+ players globally), & Y Combinator S20 (solo founder).

At Skio (subscription management software for brands on Shopify), he was CEO/Founder of the company from 2021 to 2024 helping grow revenue from $0 to $10M+ ARR in 3 years (w/ 90% margins) and a team of 50 (on $8.4M raised). Skio is profitable and still growing >100% YoY.

Our tech investors include Peter Thiel's Founders Fund, Kevin Hartz (A*, Eventbrite), Max Altman (Saga), Alex Botez (Chess), as well as founders & executives of OpenAI, Ramp, Flexport, Pika, Karat, & Cognition.

Our D2C investors include Ron Shah & Ash Melvani (Obvi), Roman Khan, Nick Shackelford, Jimmy Kim (Sendlane), Kevin Lee (Immi), Justin Mares (Kettle & Fire), Steph Liu (Levitate), Sara Du (Alloy), Jason Wong, as well as founders of Eight Sleep, Yotpo, Siena AI, Replo, Novel, Parker, GR0, DCL Logistics, Aftersell, Platter, Openborder, Prescient AI, Daasity, & more.

Our team has also worked with 1000+ brands like Liquid I.V., Milk Bar, Polaroid, Barstool, Unilever, Bulletproof, 100 Thieves, Vega, KOS, KITSCH, True Botanicals, mindbodygreen, Transparent Labs, GHOST, Wild One, OpenStore, The Nue Co., Immi, DRMTLGY, Boba Tea Protein, KraveBeauty, Glamnetic, Doe Lashes, Magic Mind, Remedy Organics, & Siete Foods.

Focused on helping brands get winning ads

Icon is focused on helping brands get winning ads vs. also juggling the underlying AI tech.

We believe our approach is fundamentally better because we're free to choose the best technology partner for a specific job.

To illustrate this, maybe one AI-video partner specializes in face closeups while another partner specializes in body movements (where face doesn't matter as much).

If we built all underlying technology in-house, it would create a fundamental conflict of interest where we can't offer a competitor's tool (that might be better) without losing revenue.

Products
Icon

Other options

Adswiper (replaces CapCut, Adobe Premiere)
Replaces CapCut ($7.99/month), Adobe Premiere ($54.99/month)
Swipe right or left on AI-generated ads made from videos in your Creative Library.
check
x
Autopilot (replaces Ad Managers)
Replaces Ad Managers (direct use)
Swipe to launch AI-generated ads automatically on all channels (Meta, TikTok).
check
x
Adspy (replaces Foreplay, AdSpy)
Replaces Foreplay ($49-$99/month + $20/user), AdSpy ($149/month)
Use winning ads from top brands to inspire AI-generated ads in Adswiper.
check
x
Creative Library (replaces Recharm, Air)
Replaces Recharm ($500-3K/month), Air ($250-$2K/month)
Store, tag, get, & split videos with AI.
check
x
Creative Analytics (replaces Motion)
Replaces Motion ($1K-$10K/month)
See which ads are winning to inform AI-generated ads in Adswiper.
check
x
UGC (replaces Billo)
Replaces Billo ($99/video)
Get AI-generated UGC videos for your Creative Library.
check
x

Ready to get winning ads with AI?